Searching for an apartment in New York is a series of compromises. But with Streeteasy, everyone can find a formula that works for them.
As an anthem to the first rendition of Find Your Formula, I was lucky enough to help out with creating these Where's Waldo-esque ads, filled with inside jokes and love notes to New York City's most iconic neighborhoods.
Agency: Interesting Development (formerly Office of Baby)
Art Director: Esai Ramirez
Copywriter: Nechama Muchnik
Executive Creative Director: Nathan Frank
Chief Creative Officer: Paul Caiozzo
Illustrators: Tulips & Chimneys